What Are Meta Ads?

How to Run Your First Ad Without Guessing

Free 5-part mini-series • Delivered instantly

What Are Meta Ads?

How to Run Your First Ad Without Guessing

Free 5-part mini-series • Delivered instantly

Want to run Facebook or Instagram ads…
but Ads Manager feels like A LOT?

That’s exactly why I created this free mini-series.
Instead of overwhelming you with lingo, it breaks Meta ads
into simple, bite-sized steps.

As a result, you know what to do first,
what to ignore, and how to move forward with confidence.

In other words: No fluff. No jargon.
Just the how-to.
✅ Get all 5 videos instantly
✅ 10 minutes or less per video

What are Meta Ads, really?

Meta ads are paid ads that run across platforms like Facebook and Instagram. They can help you get your offer in front of the right people, but only when the audience, message, and next step are clear. That’s where this mini-series comes in.

Kayla Dansby is the instructor for the free What are Meta Ads mini series course
Kayla Dansby is the instructor for the free What are Meta Ads mini series course

Hey, I’m Kayla

I’m the founder of Groove Virtual Assisting, and I created this mini-series because Ads Manager can feel like a maze when you’re just trying to get more leads.

My teaching style is simple: no jargon, no fluff, just clear, step-by-step guidance in order to help you know what to click, what to ignore, and what actually matters at the beginning.

In this mini-series, you’ll walk away with a simple flow that you can follow, without the overwhelm.

Come join me!

You’ll Learn How to:

  • Choose the right outcome for your ad
    (Do you want leads, website visits, or messages?)

  • Pick the right people to show it to
    (without getting overwhelmed)

  • Create an ad that is simple and clear
    (what to say and what image/video to use)

  • Look at your results and understand what they mean
    (without staring at a bunch of numbers)

  • Set up the “behind-the-scenes” pieces so clicks turn into leads
    (landing page and follow-up emails)

All without the guesswork!

Meta ads strategy icon with marketing graphics
Meta ads strategy icon with marketing graphics

How It Works


First, sign up and gain instant access.

Then, watch all 5 videos, each one is 10 min or less.

After that, follow along so you can launch your first ad with confidence.

What to Expect:

Inside the mini-series:

First, we will pick the right ad goal (with simple examples)

Next up, we choose your audience (who sees your ad)

Then, we build your ad (what to write & what image/video to use)

Finally, we check results (what to look at first and what to ignore)

Plus, a bonus video on how to get “ad-ready” behind the scenes (landing page – email follow-up – lead magnet basics)

Meta ads mini-series illustration with phone and megaphone

This mini-series is for you if you:

  • have boosted a post and thought, “I’m not sure that did anything…”
  • want leads, but you don’t want to throw money at ads blindly
  • are short on time and need a simple plan
  • are deciding whether to DIY or have someone do it for you

This mini-series is not for you if you:

  • want advanced strategy
  • are still figuring out what you sell or who it’s for
  • are expecting instant results without a basic setup (page & follow-up)
  • want a “set it and forget it” shortcut with no setup behind the scenes

Real Results, Made Simple

These are results from done-for-you Meta ads we’ve managed for clients.

Groove VA client results showing booked calls, website visits, and launch list growth with done-for-you meta ads service

A Fellow Business Owner Said…

“Kayla got results for me when so many other attempts in the past had failed…”

— Sally

Sally, business owner and Groove VA client

Frequently Asked Questions

Each video is 10 minutes or less. You can finish the whole series in about an hour, or watch one per day.

Yes, 100% free. It’s meant to help you understand the basics so you can stop guessing and start building your ads confidently.

No. This is built for beginners. You’ll learn the foundations so you can start small and make smart decisions with your ad spend.

The mini-series teaches the core Meta Ads flow that applies across most service-based businesses. You’ll leave knowing where to click and what to set up first.

You’ll receive instant access via email. Start with Video 1 and follow the series in order.

(Optional: you can reply to the emails with questions. I’d be happy to help!)

Not always, but Video 5 explains what’s needed behind-the-scenes for leads to convert, and gives simple options based on where you’re starting.

Meta ads are used to help businesses reach more people across platforms like Facebook and Instagram. They can be used to promote services, grow an email list, send people to a website, collect leads, or build awareness for your business. According to Meta, ad placements can appear across Facebook, Instagram, Messenger, WhatsApp, and more. This mini-series helps you understand the basics so you can connect the right message with the right audience.

👇 Get instant access to the
mini-series now

Want Groove to set it up for you?

If you watch the mini-series and think,
“Okay…I get it. I just want someone to do it for me.“

We can help you with:

  • Writing your ad (in plain language that sounds like you)
  • Setting up the ad the right way (so you’re not guessing)
  • Creating the page your ad sends people to (so clicks don’t get wasted)

  • Making sure your leads actually get followed up with


Click the button below to get started.

You can start with the free videos first, then reach out when you’re ready.